- Budweiser is focused on water for World Environment Day (June 5):
- Water is a key ingredient in the brewing of our beers
- Water is vital to life in the communities where we live and work
- Budweiser Grow One. Save a Million campaign engages employees and consumers (2011 stats):
- 2,303 AB Employees took the pledge to skip shaving
- 877 employees volunteered at River Cleanups in brewery cities
- 38 Million Media Impressions across environmental, entertainment, sports and general market outlets
- 139% increase in Budweiser Facebook likes during timeframe
Each year, from May 23 – June 5, Wisconsin Distributors promotes and encourages consumers to “take the pledge”. Pledging not to shave for 2 weeks in an effort to save water and promote World Environment Day.
